
LocalStore360™ is radically changing the way retail industry functions. Most importantly this is all being driven by the rise of new consumer activity. LocalStore360 is the flagship platform of ShopaService Inc. ShopaService was founded in early 2006 by a group of senior ecommerce executives to offer a suite of ‘next generation’ internet solutions to growth-oriented Clients. Since then we have helped both small and large corporations utilize the power of the web to exponentially grow their businesses. Our advanced internet platform powers the websites of hundreds of local businesses such as auto dealerships, travel agents, opticians, spas, restaurants, and real estate agents etc.
According to Forrester Research, Online Retail is now a USD$200B business and expected to grow to $300B plus business by year 2012. This equates to approximately 10% of total retail sales in the US. This means that the bulk of actual retail activity will continue to take place inside the store. However, the research further shows that 50% of the in-store sales will soon be influenced by prior online research. If you carefully analyze the traffic patterns on your websites, blogs, social media and smart phone apps, you will notice a striking trend that solidifies that online-to-offline shopping trend.
While this growth in cross-channel activity means opportunity, it also means new challenges for cutting-edge multichannel retail chains. Bricks & mortar retailers now need to constantly monitor this shopping trend and ensure that they offer their Customers the right shopping tools throughout their buying cycle. They are now treating this opportunity as a major strategic initiative necessary for their growth.
LocalStore360™ platform capitalizes on this fastest growing trend in the retail space by offering retailers the tools to place the right assortment, offers and information in front of their most profitable cross-channel shoppers. Within a few clicks, your potential shoppers can exactly find out what's happening inside their local stores. Your local stores have the option to control the offers and events related to their assortment and then promote it to a targeted set of local shoppers through website, emails, social media, search engines and smart phones channels.
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Big Box Retailers |
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Department Stores |
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Specialty Retailers |
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Supermarkets |
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Restaurant Chains |